Start with the problem, not the screen
Before designing, I get clear on who's using it, where they get stuck, what the business needs, and what actually matters.
Product Designer · Chiang Mai · Since 2017
I design complex digital products and systems to be clear, usable and grounded in reasoning — from product flow and UX/UI to design systems and the small details people can feel.
A selection of work from SleepTech, enterprise systems, education and Web3 — from structuring the problem through to UX/UI and visual direction.
A marketplace for artists and collectors, turning blockchain flows into a clearer experience from minting to collector dashboards.
View projectA data-heavy back-office system redesigned with clearer structure, calmer workflows, and components staff can use every day.
View projectA friendly learning platform for Thai students, covering course discovery, lesson progress, and focused study flows.
View projectBefore designing, I get clear on who's using it, where they get stuck, what the business needs, and what actually matters.
AI helps me explore faster and see more options; I still check the reasoning, handle the details, and decide what fits the work.
Flows, components and words move together — the system can keep growing, and people always know what to do without guessing.
Tarn helped turn a complex system into something our team could actually understand and use.
The direction became clearer, sharper, and still very human.Founder · Digital product project
Warm, practical, and easy to apply.Workshop attendee
Open to selected work I'm a Product Designer from Chiang Mai, Thailand, designing digital products since 2017.
I've worked across education, enterprise tools, SaaS, Web3, CRM, and complex back-office systems. What I love and do best is patiently untangling what's messy, sticky, or still unclear, and shaping it into an experience that's easy to understand, genuinely usable, and grounded in reasoning.
Beyond client projects, I also build small tools and write notes — a way to test how far an idea holds up once it has to become something people can actually use.
A product, a system, or an idea that's not quite there yet — tell me about it.
tarn.wuttiporn@gmail.com